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Seeing is believing – product innovation

What we have realized after 40 years’ experience in the packaging business is that when it comes to product packaging, what’s on the outside can be just as important as what’s on the inside. Essentially, an effective packaging solution sets out to safeguard a product and at the same time facilitate a positive product experience. So, as end consumers have over the last few years shifted their buying behavior and habits, it has meant that handles have also had to evolve.

Have your samples arrive in style with our sample box.

We know from our experience that brand owners are continually looking to use packaging to enhance and differentiate their product. Tapping into the demand for sustainable packaging materials or adapting existing packaging to improve the overall product experience and impact. The team at Persson Innovation are dedicated professionals with extensive global experience that puts us in a strong position to develop a sustainable paper handle proposition for converters and FMCGs.

EcoGrip has been created as the natural choice in more ways than one – made from 100% paper it is better for the environment and its design means that it is comfy to grip and complements packaging.

Product innovation helps CPGs for example to win shelf space, boost customer satisfaction and deliver sales growth. So, with Persson Innovation re-think your approach to packaging design. With SoftGrip, an ergonomic grip means convenience and comfort adding a “premium” feel to your overall product experience.

Our R & D efforts have resulted in HeavyGrip, a reinforced heavy lifting handle tested for both function and strength for lifting or holding heavier products. Aimed at helping CPGs win shelf space, boost customer satisfaction and capture sales growth by standing out.

And if you have not made up your mind which of our growing handle range you would like to see, request the Persson Innovation sample box and have your samples arrive in style.

Contact us if you have a question or want to book a call back order a sample box.

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News archive

From Kumla to the World: A Global Company with Strong Local Roots

Nestled in the Swedish town of Kumla, just outside Örebro, lies the heart of our company, where we blend a global vision with deep local roots. At Persson Innovation, we are pioneers in sustainable packaging, producing recyclable paper handles designed to replace plastic. While our products reach customers across continents, we remain proudly anchored in our hometown. Read more

Persson Re-think LAB: Paper Handles in Tropical Conditions

At Persson Innovation, our Research and Development team is focused on advancing sustainable packaging materials and testing methods that mirror the rigorous environments some of our products must endure. This “Re-think LAB”-case required testing our packaging handles under tropical conditions, withstanding up to 90% humidity at 40°C, to guarantee durability and functionality in real-world applications. Read more

The Applicator

Our handle applicator is designed for seamless integration into your existing folder-gluer line without disrupting production. As a key component of our global handle solution, the Persson Handle Applicator integrates effortlessly into your existing folder-gluer without affecting other equipment. Read more

Meet Dennis  D’mello – New  Director of Global Sales

We are excited to introduce Dennis D’mello as our new Director of Global Sales at Persson Innovation. His role involves leading a dynamic sales team, keeping a close eye on market trends and competition, and identifying new business opportunities. To help you get to know Dennis better, we’ve asked him a few questions. Read more

Meet Us at FachPack 2024

FachPack 2024 is just around the corner, and we at Persson Innovation are thrilled to be part of this European trade fair dedicated to packaging, processing, and technology. As we prepare to exhibit at this year's event, we're excited to announce a special opportunity for attendees: the chance to meet our newly appointed Director of Global Sales, Dennis D’Mello. We hope to see you in person and will be available to meet from Tuesday, September 24th to Thursday, September 26th, 2024, at the Exhibition Centre Nuremberg, Germany. Read more

Paper-based Packaging Wins at ScanPack 2024

We are extremely happy and proud to announce that our paper based solution, created together with Sandvik Mining and Construction Tools AB and DS Smith, are one of this year’s winners of the Nordic packaging competition ScanStar 2024. Read more

Contact

Contact

USA
Ph: +1-630-730-5773
Fax: +1-630-428-8572
Email: sales@perssoninnovation.com

Europe
Ph: +46-19-569-262
Fax: +46-19-578-966
Email: sales@perssoninnovation.com

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